I have finally found a natural, SAFE makeup company that I actually LIKE and can wholeheartedly recommend to you! Finally!
If you’re a long-time reader of mine, you know that I’ve never shared a single makeup brand I like with you – I’ve resorted to making my own or buying ones from the health food store that are not tested on animals, but still really aren’t natural. It’s a step in the right direction, but I have wanted more. And to be perfectly honest, my homemade concoctions, while fun to make and cheap, just really don’t do the job well and work like they are homemade.
Like many of you, I am a mom and have become concerned with chemicals in my home, food, and personal care products. I didn’t know that when I applied sunscreen, lotion, shampoo and the dozens of other products that I use daily, that I was applying toxic chemicals directly to my skin. In addition, some of these chemicals can get absorbed into our bloodstream. In fact, did you know it only takes 23 seconds for chemicals to reach your bloodstream when applied to the skin?
If It’s Sold in the Stores, It’s Safe, Right? Think Again…
Like many of us did or do, I assumed that we live in a highly regulated country, so the products I am using must be safe. I honestly, never questioned safety at all until recent years. I was so surprised when I finally learned that when it comes to the personal care industry, there are very minimal regulations.
Companies are allowed to use known toxins—ingredients that have been linked to cancer, reproductive issues, and hormone disruption—without even disclosing these ingredients to us! Seems crazy, right?
Luckily, it’s not all doom and gloom. There are some companies working hard to create safe skincare products and to change the industry. I’ve been spending tons of time researching them and have FINALLY found a company I can stand behind and believe in!
I am excited to share what I’ve learned with you and to inspire you to make safer choices!
My Story in a Nutshell
I started making the transition to a natural lifestyle in 2011, and that’s how my blog was born. I shared DIY recipes using super cheap ingredients to make things like natural shampoo and conditioner, body wash, perfume, homemade cleaners, and so much more with you. Then, two years later in 2013, I completely changed my family’s diet (mom of 3 here!) and it was such a satisfying change to eat real food and clean things up. A year after that, I added essential oils from Young Living into our lifestyle and things really started to rock and roll. We’ve been so healthy ever since!
So, the last piece to the natural puzzle is makeup, and knowing how chemicals and toxins lurk in cosmetics, I knew I had to make a change. Statstics like these make me shudder…
Hey, wait a minute! Come on, Uncle Sam!
Yay! Good for the EU!
And only about 10% of the 10,000 chemicals commonly found in personal care products have safety data.
Researchers at UC Berkeley’s School of Public Health published a study in 2013 that detected lead, cadmium, chromium, aluminum and five other metals in many popular brands of lipsticks and lip glosses commonly found in drugstores and department stores.
The study also noted that children are especially susceptible to heavy metal accumulation and should not play with make up. Think of all the young girls that apply make-up daily or even multiple times a day?
Welcome to the Bright Side – Beautycounter!
Decades of studies indicate that serious health issues (including, but not limited to asthma, learning disabilities, cancer and infertility) are on the rise, and due in some part to our ongoing exposure to toxic chemicals—whether it’s in the shower, on our commute, while we eat lunch at a local restaurant, or when we clean our kitchens at home.
What’s worse is the Food and Drug Administration (the agency that regulates cosmetics) allows companies to use chemicals known to be extremely harmful (lead, formaldehyde, and phthalates) in the products we put on our bodies and on our kids every single day, day after day.
We Deserve Better! It’s Time to Do Something About It.
At Beautycounter, we’ve banned more than 1,500 ingredients setting a new health and safety standard— all while ensuring our products perform, and that they’re as indulgent as any luxe shampoo, lipstick or oil in the market. I didn’t only fall in love with Beautycounter because their products are safe and high performing, but I wanted to work with a company that is working towards real change. Beautycounter is dedicated to making changes on the legislative level and creating a safe skin care movement. They are taking action in Washington and working to reform the current laws, in hopes that other skin care companies will follow their strict safety guidelines. They also work very closely to support 3 non-profit organizations that are doing great work to reduce our amount of chemical exposure.
Watch this short video to learn why I am so proud to be a part of this company.
Now Let’s Talk About Some Products!
Beautycounter is dedicated to product performance, as much as product safety. After trying countless non-toxic cosmetic brands (you don’t even want to know how much money I’ve spent on this!), I can tell you that this combination of non-toxic ingredients and products that work is extremely rare. Just check out THESE application videos to see how well this makeup works!
Some natural cosmetic brands use only 100% organic ingredients. This is as pure as makeup can get, but often, the performance is lacking. While Beautycounter uses both synthetic and organic ingredients, they never compromise on the safety of the ingredients. Beautycounter has developed a groundbreaking and rigorous ingredient screening process, looking for data on skin irritation, carcinogenicity, reproductive toxicity, cumulative exposure (are we exposed to this chemical from other sources) and more.
Every single Beauty C ounter product is rated between 0-2 on EWG’s Skindeep database, which is my go-to resource for researching product safety!
These products work extremely well and are comparable to the luxurious brands I am used to purchasing at department stores. Except, they are void of all the harsh chemicals. My skin has honestly never looked better!
Rid Your Makeup of Toxins Today! Three Ways:
1 – Become a Customer
Become a customer and start swapping out your beauty products and cosmetics to safe, non-toxic versions from Beautycounter.
2 – Join as a “Band of Beauty” Member
Your $25 Annual Membership Includes:
- $10 allocation to one of our three Trusted Non-Profits (Environmental Working Group, Healthy Child Healthy World, or Breast Cancer Fund)
- Receive free shipping off all orders of $100 or more
- Earn a $25 product credit for ever $300 spent
- Save 25% on some of our best selling products
3 – Are You Passionate about Our Mission and Are Excited to Spread the Word?
Join as a consultant and save 25% off your own orders and take advantage of the opportunity to earn some additional income by educating others about the skin care industry and how to make safer choices!
Some consultants earn a full time income, while others do it on the side to share their passions and supplement their regular income. It is very flexible and can be whatever you want it to be!
We are a direct retail company (not an MLM), we do not require that you spend a minimum amount on products every month. We have a low start-up fee of $85 (which you will earn right back!).
This is the right time to join Beautycounter! We are growing fast – we grew 350% last year! Most consultants are the first in their area and are able to build their business and spread the word quickly!
We offer tons of support on our team and we will coach you in how to educated others and run a successful business!
- Click this link and then click the menu option Join as a Consultant.
- Enter your email and other required info to create your account. It will say Choose a Mentor and give you an option for the default, which is “BeautyCounter HQ.” Under that, click Select a Different Mentor and put in Sara McFall in the first and last name section (otherwise, you’ll not be on my team or get my support).
- Add your Enrollment Kit into your cart – this is the package they require you to purchase if you want to be a consultant.
- You can optionally add one of the special Enrollment product packages to your shopping cart for a discounted option.
- Finish the enrollment page and place your order.